Pretty Penny Press!
October 16, 2011
The Closet Shopper - Saturday Thrifting Success
I've been looking for a great place to go thrifting close to home. On Saturday, I found that place. It's called Pretty Penny. They have vintage and vintage inspired clothing and accessories. The prices are great. And the staff was amazing.
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August 11, 2011
Design Love Fest - A look inside my shoe closet
July 20, 2011
East Bay Express - Best of the Bay for Editor's Pick & Readers Choice. Best Vintage Clothing.
Sometimes vintage shops are overwhelming; even the savviest shopper can be daunted by racks and racks of polyester. But at the clean and well-kept Pretty Penny, there's variety without making a vintage vixen's eyes glaze over. While the Rockridge boutique may cater to the hip California College of the Arts crowd, anyone can find a frock (or two) to twirl around in. Stocked with everything from eyelet sweaters to leather loafers, miniskirts, and sunglasses, the store can add wonderfully quirky pieces to any wardrobe - male or female. And for those who prefer to shop at two in the morning in their pajamas, Pretty Penny also sells its goods on Etsy.com. Read More >
July, 2011
OAKLAND MAGAZINE BEST OF 2011: Editors' Choice - Best Place to Build a Unique Vintage Wardrobe
Sarah Dunbar, owner of Pretty Penny, would love to deck you out in a trendy and affordable one-of-a-kind outfit from her collection of handpicked vintage fashions. The ambiance at her cozy College Avenue shop is a remix of grandma’s attic and funky artist loft, with a sprinkling of local contemporary art, jewelry and clothing thrown in to spice things up. Dunbar’s long obsession with vintage propelled her to start a business out of her living room. Her studies of European fashion magazines help her predict which styles are coming into vogue again, so she can scour the country for related originals to offer at reasonable prices. Keeping her finger on the collective cultural pulse, Dunbar was ready with ’40s and ’50s fashions to sate the clothes hunger inspired by the show Mad Men. Seasonal fabrics and styles are hung in appealing color-coordinated clusters. Visiting the constantly changing collection is like reaching into a party grab bag — you never know what goodies await: embroidered ethnic blouses, hand-tooled leather purses, festive flower print sundresses, slinky black satin gowns, faux animal skin loafers, cowboy boots and vintage T’s reminiscent of last-century icons. Teens, who want a new twist on prom, can select a vintage velvet number and not worry about the nightmare of same-dress-syndrome. Read More >
March 2, 2011
Just a Girl
Yesterday I took the afternoon for myself after finishing up some things that needed to get done. Originally I was suppose to meet up with a friend for coffee, but we ended up not being able to, so I just took advantage of the time I had and stopped into two of my favorite local spots.
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March 1, 2011
ModCloth Blog - Best Job Ever: Sarah Dunbar, Vintage Shop Owner
February 23, 2011
East Bay Express - Shopping for Every Occasion
If you have a strong love of vintage, Pretty Penny ... should be your first stop. But even those who aren't majorly obsessed with the styles of yesteryear will inevitably find something among the scores of reasonably priced and excellently curated selection of dresses, skirts, shirts, shoes, accessories, and more. Read More >
January 24, 2011
Washington Times - Local Artists' Fashion in Rockridge
Entering the Pretty Penny boutique one's rewind button whirs as one stands amongst fashions seen in classic movies. At this Rockridge boutique, each and every item is hand picked by a staff of people who truly appreciate and share a love for vintage fashion. Read More >
August, 2010
East Bay Express - Best Vintage Clothing Boutique
...right now, Pretty Penny stands alone. The space itself is lovely, and therefore a pleasure to spend time (and money) in; the staff is friendly and knowledgeable; the shoes and menswear are blissfully plentiful; and the Penny consistently boasts a perfect alchemy of stock (both vintage and locally sourced "firsthand") that practically guarantees that, if you come in looking for that one specific thing ... you'll find it. Read More >
March 29, 2010
Artists and Astronauts - Favorites: The Pretty Penny
The Pretty Penny, at 5488 College Ave. in Oakland, CA is one of my favorite shops and a supplier of some of my best closet options. It regularly houses a large selection of fabulous finds, and at incredible prices, it's hard to pass up. Read More >
April 1, 2010
Cal Vintage
pretty penny offers a wide selection of vintage clothing at seriously affordable prices! Read More >
February 24, 2010
East Bay Express: Rockridge: Oakland with a Collegiate Feel
While the East Bay certainly has a wide selection of vintage stores, if it came down to choosing just one, Pretty Penny would be the pick of the litter. Read More >
October 19, 2009
Bare Magazine
Even Prettier Than Before. Read More >
October 2, 2009
Diablo Style: GBop comes to Blackhawk, super sales at Pretty Penny and Trove in Berkeley - Diablo Magazine
A new shop comes to Blackhawk Plaza, two Berkeley classics offer killer deals Read More >
September, 2009
Magical Molar
One of the cutest vintage stores I've been to! Read More >
June, 2009
Inc. Magazine
Sarah Dunbar, owner of Pretty Penny, a vintage clothing boutique in Oakland, California, says she makes a point of responding privately to each critical review. "If someone gives Home Depot a two-star review, I don't think it really matters," says Dunbar. "But it does matter for community-based businesses." Read More >
2009
2009
Best of the East Bay 2009 - East Bay Express
Spring, 2009
One Eighty Magazine
Sarah Dunbar has been a vintage junkie from an early age and has the credentials to prove it. She has well-known thrift establishments like Brooklyn's Beacon's Closet and Berkeley's Mars Mercantile on her résumé. Her obsession led her to test her own business venture. Once a month, she turned her home into a store where friends could sift through her latest finds while sipping a cocktail. Pretty Penny was born when the event became too much for her one-bedroom apartment to handle. Read More >
Spring 2009
One Eighty Magazine
March 12, 2009
Shopping Road Trip: Oakland, CA - Nerve.com
Just up the road is Pretty Penny, a precious little boutique that carries vintage and contemporary clothing to satisfy just about everyone's inner fashionista. Read More >
Spring 2009 - Issue 9
Scene - The Gaurdian
Look for the new Pretty Penny ad in Scene!
March 7, 2009
The Neighborhood Merchant - Rockridge News
Approaching the large storefront windows, you'll see clever combinations of vintage finds and new items, built around a decor of natural materials and interesting found objects.
February 24, 2009
High style at a reduced price in East Bay - The Collegian
With its great prices, selection, and ambiance, Pretty Penny definitely scores high on this shopaholic's list. Read More >
October, 2008
A Good Year for Vintage - The Monthly
Lila was thrilled to discover '70s ethnic blouses with hand-embroidered flowers at Pretty Penny on College Avenue. The former home of Saturn Records, the shop is a cozy spot where shoppers can relax on soft pink and black leather sofas from the '50s and get into the mood with retro-inspired art on the walls.
Summer 2008 - Issue 5
Scene - The Gaurdian
Look for the new Pretty Penny ad in Scene!
June 25-July 1, 2008
Best of the East Bay - East Bay Express
Reader's Poll Winner - Best Vintage Clothing Store!
June 5, 2008
Street Date - 96 Hours
Entering this women's boutique that sells mostly vintage clothing feels like returning to the '50s, '60s or '70s. Past the pink couches and bins of LPs in front, visitors will find retro fashions that, n a recent visit, included a frothy, yellow tulle prom dress, a classic black satin coctail dress and a boldly printed avacado, orange and yellow dress.
May, 2008
Bare Magazine
Tucked into Oakland's Rockridge neighborhood sits Pretty Penny, a vintage-lover's Paradise. Offering a highly selective range of vintage clothing, Pretty Penny will be releasing it's own in-house brand within the next fe months, as well.
Issue No. 3
Oakbook
If you like vintage, try Pretty Penny. This well organized Rockridge store sells vintage clothing that's very wearable and very affordable. Browse carefully, you'll find a good number of designer brands on the racks. The store also has cute accessories, locally made jewelry, shoes and vintage records. Pretty Penny has a freindly vibe that makes you want to return even if your not into vintage wear.
May, 2008
Arthur Magazine
Pretty Penny was listed in the Arthur Constellation.
Spring 2008 - Issue 4
Scene - The Gaurdian
Look for the Pretty Penny ad in Scene!
Dec/Jan 2008
Oakland Style Unleashed, photographs by Jeffery Cross - Oakbook
Clothing from Pretty Penny was featured in this edition of Oakbook magazine.
December 12th, 2007
Pretty Penny on Inside the Bay!
Audrey tracks down the best fashion deals for you in the East Bay!
http://abclocal.go.com/kgo/story?section=view_from_the_bay/fashion_beauty&id=5829242
August 13th, 2007
Threads down, Beats Up, by Johnny Z. - Novometro
As the business of selling vintage records has moved online to find a larger market, the market for vintage clothes has done the exact opposite. Sarah Dunbar's nationally-sourced vintage clothing collection is sold below Saturn's offices: Pretty Penny and Saturn Records (5488 College) now share a space devoted to preserving and recycling two cultural staples: music and fashion.
http://novometro.com/news_details.php?news_id=2309
